I am building a day in the lighting world.


In the summer of 1999, after repeated thoughts, I made a resignation to the boss. At that time, the boss and the couple were quite surprised. They said, "Brother, isn’t it doing very well here? Why should you go? If you have a low salary, you can ask it. 1 I said, "Thank you for taking care of me in the past few years, but I I can’t go on like this all the time, I want to go out and take a trip.

After leaving the building materials street, some friends advised me to stand on my own. To be honest, doing building materials business is very good at making money, and I am also an expert. But this line also has a lot of shady scenes, not the average person can cope with it, and the building materials need more funds, I did not have that much money at the time.

In fact, when I resigned, I already found what I was going to do. In the suburbs of Guangzhou, I have a fellow who opened a business card printing agency. Because of the sluggish business, I am going to transfer the store back to my hometown to get married. He said that if I am interested, I only need to pay a few thousand yuan transfer fee. This store is far from the city center, and the location is somewhat remote. Most people don't see it. But I have my thoughts.

Earlier, when I was reading the newspaper, I saw a report about the unpopular project of professional lighting management. The newspaper said that with the rapid development of various industries, more and more instruments and equipment need to use a variety of professional bulbs of various shapes and specifications. Many instruments have been used for a while, and the lamps have failed. It is difficult to find a matching light bulb at a time, which greatly affects the work. Therefore, the market gap is large. In addition, professional light bulbs are high-consumption products, including each application field, with the operating characteristics preferred by all operators: high added value, rich profits; no expiration date, low risk; small size, easy to store and carry; no warranty, no Quality problems can be directly exchanged with manufacturers... The newspaper also said that "unpopular" will be a major breakthrough in the success of personal entrepreneurship in the new century. When I read the newspaper, I couldn’t help but think, is this not an opportunity? There is a special lighting department in the building materials market. I have been building materials for two years, and I am no stranger to the operation of lamps and lanterns. Although I have to do special lamps, there will always be some similarities. I have also conducted a survey on the lighting market in Guangzhou. Although there are hundreds of merchants operating various types of lamps in Guangzhou, it is rare to operate professional lamps. Obviously, this is a "blank area" that has been ignored by the merchants. I thought at the time, maybe a little-known "gold mine" was hidden there, waiting for me.

I also bought a lot of books about professional lighting introductions, and I have access to a lot of information on this topic. I know that the main consumer objects of professional lamps are not ordinary consumers, so I don’t have to be in the city center or commercial bustling with high traffic and expensive rents. Area. This is why I took over the remote shop in my fellow village. Although the store is remote, there are hospitals, schools, and a research institute in the health department. Professional lighting is a consumer product of science and technology.

After the shop in the village is down, the next thing I have to do is to determine the type of business. I have also done market research in this area. I have identified the business varieties of the store as two categories: one is medical research, including various optical microscopes, shadowless lamps, endoscopes, electronic laparoscopes, biochemical analytical instruments, dental equipment, ENT instruments, ophthalmic instruments, X-ray, CT, linear accelerator and other equipment bulb lamps; the other is the karaoke studio, stage lights, including cold light, mercury light, chlorine light, intelligent light source, umbrella light, magic light, high color temperature light.

Before the business, I made a simple renovation of the store. In order to highlight the characteristics, I designed the door of the store into a huge light bulb shape with dozens of lights on it, and sprayed the words "professional lighting" and "special light source" on the shutter of the store. Finally, the storefront The interior is simply color-matched so that the light in the store can be matched with different light sources in time. The facilities in the store are very simple. A three-person sofa and tea cabinet are available for customers to choose and rest, a telephone contact service, a human tricycle delivery, a headlight cabinet to display various lamps and more than a dozen test lamps. Dedicated socket.

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