Microwhale Technology Implements AI+ Content: Leading a New Era of Smart TV

Artificial intelligence has entered the 61st year. The rapid development of modern science and technology has brought black technology that could only rely on film special effects many years ago to the reality stage. Driverless, AlphaGo, Microsoft Xiaona, and smart TV. . . Apart from being amazing and surprising, what artificial intelligence brings us is more of the convenience of integration into life. On May 17th, at the media symposium under the Micro Whale Technology Beijing line, the micro whale demonstrated its latest achievements in the field of artificial intelligence to the audience. The latest voice activation function of the micro whale TV (completely away from the remote control) made the audience aware. Repeatedly praised.




In order to gain insights into the achievements of Micro Whale Technology in the field of artificial intelligence, the current product structure, and future industry plans, on May 17th, after the media experience session, Xiao Bian was invited to Vice President / Hardware Development of Micro Whale Technology. Mr. Wang Zhengxian, the person in charge, Mr. Yang Ping, the head of the software product and member business of Micro-Whale, and Dr. Ling Chen, the product manager of the micro-whale, conducted an exclusive media interview. As a young Internet brand, MicroWhale Technology is adhering to the core concept of “creating more immersive home entertainment hardware products” to create a classic conscience for users. With the mass production of the drunk A series (with a thin body to 4.9mm), the microwhale has become the only brand in China's Internet TV brand that can actually mass-produce ultra-thin TVs.




Micro whale technology: prices are rising, TV size is also "up"

Today's smart TVs, the bigger and bigger the screen has become an unavoidable inevitable industry trend, but the opposite is the continuous rise in house prices, not everyone is Wang Sicong, can be placed at home a random 100-inch Super TV, the limitations of space so that the market for large screen TVs "not optimistic." For this view, Mr. Wang Zhengxian, vice president and head of hardware development at Micro Whale Technologies, said that smart TVs will inevitably grow bigger and bigger, including two major drivers: demand-driven and industrial-driven.




Mr. Wang Zhengxian, Vice President/Hardware Development, Microwhal Technology

Demand-driven: This is like a smart phone. When you are accustomed to a 5-inch mobile phone screen, you can no longer go back to the era of small-screen features. The bigger the screen, the stronger the immersive feeling. This is a common trend between mobile phones and TVs. . Therefore, in the future, users will gradually increase their demand for TV size. Today, you think that a 50-inch TV in the living room is enough. Maybe tomorrow it will become 60 inches or even higher.

Industry-driven: In recent years, the mainland has made a breakthrough in the acquisition of strategic resources for LCD screens. In the process of snatching resources from Taiwan and even abroad, the production line of LCD screens has been continuously improved, with related factors such as demand and production capacity. The involved, the entire LCD screen supply chain will gradually move toward the large size. Whether you are willing or unwilling, both the demand side and the supply side are moving toward this trend.

Microwhale Technology: Hardware Will Become Homogeneous, Content Is King

For Internet TVs and smart TVs, high-quality content is much more important than traditional TVs. What kind of inherent advantages and acquired efforts does the micro-whale TV with content itself have? In the face of the current BAT-dominated video content industry, how do micro-whales face it?

First of all, the micro-whales have their own content team. This is the inalienable core of the micro-whale. At present, the micro-whales are doing some new IPs like the future home, and the production and investment of some internet dramas. Of course, the most popular VR is currently. The content of micro-whales has also been tried, and micro-whales are actively involved in live broadcasts, broadcasts, etc. Secondly, it is to share quality content resources with Tencent. Third, micro-whales will also purchase some copyrights themselves, such as Mango TV's variety show. , CMC's programs, China's new songs, etc., micro-whales do a lot of layout and planning in content optimization.




Mr. Yang Ping, Head of Software Product and Member Services of Micro Whale

Fourth, at the member level, micro-whales hope to provide users with better and more privileged services. In the future, micro-whales will focus on the family as the core and the children as the focus. They will gradually introduce children's content combined with artificial intelligence, including Some content interactions, of course, are combined with AI's intelligent voice interaction and require the active participation of users.

It is worth mentioning that the coverage of large-scale hits on the search rankings of micro-whale TV is basically above 90%, which is the best coverage among similar products. In the future, TV hardware will tend to be homogenous, software and content are the core of current and future competition, and micro whale aims to provide users with richer, better, and more intelligent software and content resources. and service.

Microwhale Technology: Overcome Artificial Intelligence "Three Mountains" to Realize AI+ TV

At present, the micro-whale has fully entered the 2.0 era in terms of intelligent voice interaction. The smart voice interaction system jointly created by Micro Whale and Information Flight brings users a smarter and more convenient experience. Remote control is no longer available. dream. However, from the perspective of artificial intelligence, this is only a preliminary stage. Until now, the application of artificial intelligence in the smart TV industry is limited to the understanding of speech and some simple semantics. However, there is still a bottleneck in complex semantics and emotional understanding. It mainly includes three major aspects: perception ability, understanding ability, and natural interaction.




Little Whale Software Product Manager Dr. Chen Ling

First of all, perception ability: how to make the microphone, camera and other sensory components understand and understand the human language is the first bottleneck encountered by artificial intelligence. Perceiving and hearing human voice has become a basic ability; second, understanding Competence: After the machine has acquired human language, it cannot be understood or converted from human speech to machine language as the second bottleneck. Third, it is natural interaction. This is the most difficult and most important, the machine can see. To what it sees, the ability to communicate information to humans in a natural and interactive way will be one of the directions for the development of artificial intelligence in the future.


In the future, micro-whales will use the strength of the industry and partners to break through the bottleneck of artificial intelligence to achieve complex semantics and even emotional interactions. The human-computer interaction will become more natural and rich, and will be based on the core concepts of video, home, and the Internet. The field of artificial intelligence + smart TV is doing better. Artificial intelligence must be the basic service in the future. Microwhales hopes to make this area better in the future and contribute to artificial intelligence and home entertainment.

Written at the end:

With the rapid development in areas such as artificial intelligence, big data, and cloud computing, intelligent voice linkage through artificial intelligence will become an inevitable trend, such as using TV remote control air conditioners and turning on water heaters. However, this requires some more appropriate scenarios. In the future, Microwhale will work with partners to promote the development of smart TVs, artificial intelligence, and smart home industries, bringing more convenient and comfortable working and living environments to users.

Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.


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