Wu Yulin: Enhance design and win world respect

[Source: Gaogong LED 's " LED Lighting Channel" magazine January issue ]

After the Hong Kong exhibition, an old German customer came to visit our company. After visiting the company's new factory and exhibition hall, we couldn't help but admire the speed and scale of our company's development. We also marveled at the company's R&D level and product design level. The company further deepened cooperation. In the meantime, German customers revealed to us that many companies in Germany have started to cooperate with Chinese companies in LED design, and have gradually turned to ODM cooperation from previous OEMs. According to German media reports, China's innovative design capabilities have ranked third in the world.

Looking back at this year's Frankfurt Lighting Fair in Germany, during the exhibition, we went to the European Pavilion to visit and learn. We saw the novel lights and couldn't help but look closely. From time to time, there will be staff members to go to the reception and talk to each other. The change of this attitude of foreign counterparts can be seen that China's LED innovation design level has greatly improved, and gradually won the respect of foreign counterparts. Time went back to the 2004 Frankfurt exhibition in Germany. If you want to visit the European Pavilion, it is a very unpopular type of people. When foreign exhibitors saw the Chinese coming to the booth, they refused to visit. I am afraid that the Chinese will come to plagiarize the design.

With the development of China's economy and the improvement of China's overall national strength, all walks of life in China have created outstanding achievements. For example, Mo Yan won the Nobel Prize for Literature, making the world look at Chinese literature. China's scientific research achievements, innovative design level has ranked among the world's forefront. China's industrial design standards are getting higher and higher, respecting originality, and respecting intellectual property protection measures are becoming more and more perfect.

Throughout the LED lighting industry, the upstream chip core technology is mainly in developed countries in Europe and America, and the midstream packaging technology needs to be strengthened. The downstream application market will be the stage for everyone to work hard. On the same starting line, who has the leading design trend, who will Will become the industry leader. To make a metaphor, the upstream is like cloth, the middle reaches are dyed, the downstream is like fashion, and only the best-selling fashion can drive the dyeing and fabric sales. Therefore, the level of design directly affects the rise and fall of the whole industry.

In the past two years, the development of China's LED industry design has been continuously improved, and product design has also been praised and recognized by international customers. The development of LED industrial design and the promotion of national brands will enable China's LED lighting industry to shine on the world stage and win the world. respect.

Source of this article: Wu Yulin, general manager of Foshan Kaixiou Lighting Co., Ltd.

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