Dreamscape Raises $11 Million to Offer VR Experience in Shopping Malls

▼ Dreamscape Raises $11 Million To Offer VR Experience In The Mall From Baidu VR According to foreign media reports, Dreamscape Immersive, a startup supported by director Spielberg, has raised $11 million. Dreamscape's investors include Warner Bros. Warner Bros., Fox Entertainment Group and MGM, the three major media companies, and IMAX. Corp., venture capital firm Bold Capital Partners and shopping mall chain Westfield. Dreamscape plans to launch its first virtual reality experience shop in a shopping mall in Los Angeles this fall, and plans to promote it more widely next year. Dreamscape's virtual reality experience is expected to last about 10 minutes each, and the production cost is slightly higher than $1 million. Each ticket will cost $15-20. The company’s technology was developed by the Swiss company Artanim, allowing multiple people to interact in a single virtual reality environment. The technology uses 16 cameras and sensors on the hands and feet of up to six users. According to foreign media, this is more advanced than home systems such as Sony Corporation and Oculus. "The Dreamscape Immersive will provide an original virtual reality experience as well as a VR experience related to a major film company," said Walter Parkes, co-chairman of Dreamscape and former DreamWorks film business director and longtime producer. At the Cannes Film Festival last year, Spielberg talked about VR movies. He believes that VR is a dangerous medium for filmmakers. Its 360-degree perspective will reduce the status of the director and it will also make The lens language is no longer important. Nevertheless, Spielberg is optimistic about the development of VR movies. It is reported that Spielberg's investment in The Virtual Reality company also revealed that Spielberg will launch VR content for the home market.

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