Art.com can use AR to put digital artwork on the wall

AR has gotten quite a bit of hype, but it's quite possible that you haven't stumbled upon an ARKit use case on your iPhone. The reason is largely because AR doesn't have a lot of actual use cases, but now I want to tell everyone that I think I might have found one.

Art.com can use AR to put digital artwork on the wall


If you want to buy some art in your house or apartment, Art.com will now allow you to use AR to put digital artwork on the wall.

The company's ArtView feature is one of the few augmented reality features that actually adds a lot of functionality to the app. Using ARKit technology, the artwork is accurate in size so you can get a good idea of ​​how your next purchase plan is right for you. This feature can be used for 2 million pieces of art on the site and can be customized to different frame types.

Art.com can use AR to put digital artwork on the wall


Art.com has been in development for 20 years, with a long and complex history, but in the past few years, its leadership has undergone a major restructuring. Company CEO Kira Wampler joined Art.com, where he previously worked as a CMO marketing business at Lyft. Wampler is looking for augmented reality technology to help the company's e-commerce work, and she believes that their use cases can also help drive the media in the right direction.

In an interview with TechCrunch, Wampler said: "With VR, we can not only promote the popularity of AR through games, but with our solutions, we can also provide customers with practical problems that meet their needs."

In addition to enhanced ambitions, Art.com also launched a feature called Gallery Wall Designer that allows users to test different artwork in different gallery formats.

Art.com can use AR to put digital artwork on the wall


The company is looking to keep up with the latest trends in home art design, which basically involves bringing together a few pieces of art. As the app is updated, you can now take the advice, swap out the different options and see if the combination looks like you bought the entire package.

The company hopes to keep up with the latest trends in home art design, mainly by bringing together several pieces of art. As the app is updated, you can now take advice, swap out different options, see what the mix looks like, and buy a whole set of artwork.

New app features are now available on Apple devices running iOS 10 and later.


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