Netbook new dual-core selling point

Recently, Intel, Lenovo, Asus and Macro? Other IT giants have released new dual-core netbooks. Faced with the advent of iPad and tablet computers, the Internet, which is gradually declining, wants to improve the user experience by improving the performance and self-development through the improvement of applications. On August 23rd, CPU giant Intel released the first dual-core design for netbooks. Atom processor. Almost at the same time, many IT giants such as Lenovo, Asus, and Acer echoed each other and also released new dual-core netbooks. Manufacturers such as Hewlett-Packard, Samsung and Toshiba also said they will launch their own dual-core netbooks in the coming weeks or months.

The launch of this netbook is a strategic "encirclement and suppression" of CPU giants and IT giants jointly implementing Apple's iPad. It can be seen as a self-development of netbooks by taking advantage of the new dual-core selling points.

Platform competition will lead to a new round of growth Since its introduction, the iPad has been widely sought after by consumers. The rapidly growing market has made many IT vendors jealous. However, the "rational" IT giants did not follow suit to produce tablets. Instead, they turned their attention to netbooks that already have mature products and markets.

The performance of netbooks will undoubtedly be greatly improved after upgrading from single-core to dual-core. The advent of dual-core notebooks will prompt the original netbook users to upgrade.

From the IT giants' joint push of dual-core netbooks, it can be seen that the netbook market still has more obvious room for growth. The “platform dispute” in the netbook market is gradually emerging.

Although tablet computers occupy a certain share in small-sized computers, netbook products still occupy half of the current small-sized computer market. In early and mid-August 2010, the popularity of small-sized notebooks increased significantly. Among them, the popularity of 7-11-inch notebook products reached 20.59%. This outstanding result not only deny the industry’s claim that “netbook is dead”, but also prove that there is still room for further expansion in the netbook market.

It should be said that the “platform dispute” on the Internet has promoted the development of the market. Based on the consideration of differentiated competition among manufacturers, the use of new platforms to produce special netbook products for special needs will likely result in the birth of these products. These will be the netbook market once again. The good news of entering the golden period, "platform disputes" may bring the netbook market into a new round of growth.

iPad did not cause a deadly impact on the Internet With its Apple's brand and technology advantages, iPad can be said to replicate the success of the iPhone, becoming the leader in the Tablet PC market today.

Compared with the brilliant record of iPad, the development of netbooks is not so optimistic. IDC released data showing that the global netbook shipments in the first quarter of this year were 4.8 million units, an increase of only 33.6% year-on-year. Compared to the swift increase of 877.2% in the first quarter of 2009, the netbook business has reached its peak. According to industry sources, the Internet has entered a period of recession and is facing a crisis of delisting.

However, the netbook business is not considered to be a downturn in some industries. After two years of market testing, PC makers have begun to gradually implement the "transition" of netbooks. For example, ASUS has just launched a fourth-generation EeePC product recently. This generation of products has improved in terms of performance and endurance, and some models have also broken through the 3,000 mark.

Taking high-end, business-oriented people is not only ASUS’s “transformation” of its netbook business, but also a direction chosen by many manufacturers today. Sony, Hewlett-Packard, Toshiba and others have also launched "high-performance" netbooks with prices ranging from 3,000 to 4,500 yuan, and some even as high as 5,000 yuan. Faced with the impact of iPad-led tablet computers, Yang Jianwen, deputy manager of the Asus E family's product division, believes that tablet computers eat up the market share of e-books, which has little impact on the Internet.

It is undeniable that tablet PCs that are partially cross-functional in functions and users of netbooks have actually brought about a certain impact on the development of netbooks. However, with its own price advantage and continuous improvement of performance, the Internet still has its own market development space, and will not be delisted quickly because of the hot tablet computer.

Netbooks take advantage of innovation and price cuts to enhance competitiveness iPad fever global rebirth, no doubt it has four conditions for high-quality tablet: excellent human interface in two steps, unlimited innovative application store App Store, sophisticated hardware design, perfect Video streaming and media convergence.

In the face of a powerful iPad, netbooks can attract more consumers by increasing the added value of their products. Taking Asustek's fourth-generation netbook product as an example, its built-in software platform developed by ASUS and domestic music websites, video websites, etc. has attracted the attention of many people. The software platform named ASUS@Vibe has integrated electronics. Books, movies, music, games and other entertainment content, users can watch or listen to some content for free after entering the platform.

In addition, the price of netbooks with improved performance has not changed much. A number of IT vendors have made it clear that dual-core netbooks are certainly cheaper than the iPad, and that they are using familiar Microsoft systems, which, like laptops, are more attractive to ordinary computer users.

Compared with tablet PCs, netbooks have advantages over price, and disadvantages lie in performance. If they can achieve continuous performance upgrades through technological innovation, and further improve the user experience, netbooks that are declining gradually can be revived, and they can achieve self-development.

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