Manufacturing Cost Advantage Compression Industrial Robots Gather to Dongguan

According to data published last month by the German-based International Federation of Robotics, a total of 37,000 industrial robots were sold in the Chinese market in 2013, nearly three times that of 2012. China has not only become the world's largest robot market, but also the fastest growing market.

According to a sample survey conducted by the government in Dongguan, which is known as the “World Factory,” 66% of companies in the city have invested in “Machine Substitution” work in the past five years, and 92% of the companies said that they will continue for the next two years. Increase investment or prepare for related work. The research and development manager of Heng Yan Technology Guangzhou pointed out that in recent years, China's labor market has changed, and factories in coastal developed manufacturing areas have been plagued with workers. On the other hand, China's manufacturing costs have also been rising.

Many companies regard "machine substitution" as a way to reduce production costs. In the enterprises that Dongguan has already launched “machine substitution”, statistics show that half of the companies have said that they save more than 10% of production personnel, and 20% of companies save more than 30% of production personnel.

For many SMEs, the widespread use of industrial robots also faces a major challenge: a huge investment cost. Wu Fengli, chairman of Guangdong Topstar Technology Co., Ltd., said that at present, 73% of China’s robots are produced by foreign manufacturers, and robot prices remain high. Topstar is committed to providing one-year total automation solutions for the manufacturing industry. China's 45 million SMEs can afford to use automated equipment.

Wu Fengli said that the use of industrial robots in China is still in a preliminary stage. In the future, industrial robots will set off a new industrial revolution. The cost of manufacturing in countries with technological advantages will drop significantly, while the cost advantage of China's manufacturing industry may be further reduced. It is imperative that China vigorously develops and applies industrial robots.

At present, the average density of industrial robots in the world's manufacturing industry is 55 units per 10,000 employees, while the use density of industrial robots in China is only 23 units per 10,000 people, far lower than in developed countries. China is still a relatively backward country in the world of industrial automation. With the advancement of industrial automation, there is still much room for growth in the future industrial robot market.

In June of this year, the Dongguan municipal government strongly supported industrial robot industry development and application promotion through two documents. The market for robotics in Dongguan is eager to make industrial robot manufacturers with keen senses gather in Dongguan.

“The wave of the first wave of machines was at the beginning of the new century when the shortage of migrant workers had just emerged. The second wave then appeared after the financial crisis of 2008. The third wave of the past two years has begun again.” Leading Automation Equipment in Dongguan In the eyes of General Manager Huang Junqin, the company’s industrial robotics industry is closely linked to these three waves.

According to the latest statistics from the City Economic and Trade Bureau, the total output value of the industrial robot industry in Dongguan is about 1.453 billion yuan, and the entire intelligent equipment industry reaches more than 20 billion yuan. Despite flawed core technologies, industrial robotics industry is already in Dongguan. Rise.

Looks at the Dongguan robot application market

Alfa is a wholly-owned subsidiary of Taiwan Tianxing Automation. At the beginning of its entry into Dongguan in 2001, the company only had more than 30 customers. By 2007 it had grown to 1,500, and now it has soared to more than 4,000 customers, most of which have increased in the past three years.

“In the past, we focused on injection molding machines and peripheral automation equipment. Now we have to make changes to more industry applications.” Huang Junqin said that in the past, only robots in the high-end electronics industry and automotive industries were in great demand, and now even the unit price is lower. Hardware products also began to introduce industrial robots.

Yin Rongzao, chairman of Guangdong Bronte Intelligent Equipment Co., Ltd., shares his deep feelings. He introduced that at present, the company can sell more than two hundred devices a month. Last year, sales reached more than 60 million yuan, and this year it is expected to reach 100 million yuan. The company settled in Dalang Town in 2008 and began production of linear robots and industrial robots.

The third wave of "machine substitutions" is also attracting the attention of enterprises in surrounding areas such as Shenzhen. “I plan to move the Shenzhen R&D headquarters to Dongguan.” Ling Lin, General Manager of Shenzhen Tuoye Robotics Automation Co., Ltd. said. Recently, the company also held a preparatory meeting for Dongguan Robotics Association as one of the sponsors. Nearly 50 robot manufacturers from the Pearl River Delta will become the first member units. "The reason why the association can attract so many companies to join is that they are optimistic about the robot application market in Dongguan."

Number of robot manufacturers or domestic ones

According to the rough prediction of the Robotics Association of Dongguan City, there are only about 30 companies that actually produce R&D industrial robots in Dongguan. According to data from the City Economic and Trade Bureau, the number of Dongguan industrial robot equipment manufacturers is about 40, and the total industrial output value is about 1.453 billion yuan.

Do not underestimate this number. According to authoritative statistics, as of May 2014, there were 353 domestic industrial robot companies. This means that the number of robotics companies in Dongguan has occupied a place in the country’s ten seats.

It is worth mentioning that Songshan Lake is also actively building an international robot industry base. In addition, Guangdong Province's key project, the Guangdong High-end Equipment and Technology Industrial Park, has started construction and will develop intelligent manufacturing industries such as engineering equipment and numerical control equipment.

Dongguan robot industry is expected to form a scale advantage

In general, most of the industrial robot companies in Dongguan are concentrated in the downstream system integration. Like most of the domestic counterparts, the core technologies are missing and subject to human control.

“Upstream is the core component, mainly the speed reducer and control system, which is equivalent to the robot's brain; the middle is the robot body, which is the body of the robot; the downstream is the system integrator, Dongguan Jiucheng companies are concentrated in this link.” Huang Junqin said that companies with technological capabilities can only start their businesses around peripheral robot development and system integration for industrial robots, develop automated production solutions for different companies, and also serve as agents for industrial robots at home and abroad.

System integration refers to the batch production of robots, network systems, and other auxiliary equipment. Luo Baihui, vice president of the International Association for Modeling and consultant of Dongguan Industrial Robotics Association, believes that this choice is quite realistic: “The solution for the factory and the profit of the development of the automation system are also considerable. The cost is as low as tens of thousands of yuan, but it may be sold to hundreds of thousands. Yuan.” He believes that Dongguan's robotics industry is expected to achieve scale advantages first, and then form a cost-effective advantage, the market is still very optimistic.